Google recently surprised the world by announcing that it has become a company called Alphabet. David Crookes explains why this isn’t a late April Fool’s joke
What is Alphabet?
Alphabet is the new name adopted by Google as an overarching brand for its vast and ever-growing range of products and services. It was announced in a blog post by Google co-founder Larry Page (bit.ly/page379) and it will replace Google Inc as the publicly-traded entity. All shares in Google will automatically convert to the same number of shares in Alphabet but, as Page says, the name may take some getting used to.
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